You’ve taken a lot of time and care to create your monthly newsletter, but not everyone will get to see it. Don’t let that great content go to waste. Here are three strategies for getting the most out of the time and effort you’ve put into marketing your business.
Whether you have an e-commerce presence or your solely a physical store. You need an email list. Email marketing is the most effective way to keep in touch with your customers once they leave your store. Keep them informed of new products, current specials, restock reminders, and upcoming events.
Mailchimp charges by the number of contacts you have. If you have people in your audience who aren’t interested, don’t pay to send them emails. The Basics of Cleaning Your Audience Step 1: Archive UNSUBSCRIBED contacts Mailchimp will charge you for contacts who have chosen to unsubscribe even though you can no longer email them. …
Lower Your Mailchimp Bill: Archive Your Unsubscribed Contacts Read More »
Your Audience Name It would be reasonable to assume that what you decide to name your audience is totally internal, but it’s not. That audience name will show up in the subject line of any emails that are sent out regarding their subscription to your list. For example, double opt-in emails, signup confirmation, and update …
4 Things Your Mailchimp Subscribers Can See That You Might Not Know About Read More »
We all want to have stunningly designed emails, but creating them as one large image can cause problems with how your email functions. Images Don’t Always Load We often take it for granted that everyone views emails the way we do, but there are plenty of people who have chosen to turn off the images …
